Questions to Ask When Hiring a Realtor

The 5 most common questions to ask when hiring a REALTOR!

Selecting a real estate agent to assist in the largest financial transaction a person will likely ever make is a critical part of the home selling process. In a challenging economic environment where competition among real estate companies is on the rise, choosing the agent that’s right for you can be a confusing task.

Home sellers should start by interviewing several real estate agents to find someone with whom they “connect” with, However, chemistry is not the only variable to consider. The length of time an agent has been in the business, his or her home sale success rate and knowledge of the local market can also play a significant role in the decision-making process.

To jump-start, the conversation, try and ask these five essential questions home sellers should ask before selecting a REALTOR to represent them.

1. How long have you been in the real estate business and what has your success rate been in terms of home sales over the past 12 months? The length of time a real estate representative has been in the business and their home sale success rate demonstrates their knowledge and expertise in the industry. Ideally, a home seller will want to work with an agent who has a high percentage of completed transactions within your home’s price range.

2. What was the average amount of time it took to sell those listings? Comparing marketing times between the agents you are interviewing will provide you with an indication of how well that agent markets homes.

3. What was your list-price to sale-price ratio? Significant differences between original listing prices and ultimate sale prices can be an indication that the list prices quoted at the outset were unrealistic.

4. What is your online marketing plan to sell my property? In Canada, the vast majority of home buyers begin their home search on the Internet. Therefore, the one you select to help you in the sale of your home should have a strong online marketing presence as well as be visible through social media outlets in order to reach the widest possible audience. Before or after meeting with the candidate to a quick Google search for the agent’s name, company name and see what you find. PRO TIP: If you don’t find a lot of information, how do you expect buyers to find and locate your home when it is actively on the market?

5. Do you have references you can share from past clients? References allow you to gain additional insight into the day-to-day workings of the real estate agent. Gathering reputable references will help ensure that you select the best real estate representative for your needs.

PRO TIP: Selecting an agent with a strong online presence is strongly recommended, and checking online reputation and reviews of that agent is crucial. Do a quick Google Search for Online Reviews “agents name”, Do they have a Google Local listing, Facebook Business Page Reviews etc.

The RAINS Of Marketing And Selling Homes

One of the major reasons, and advantages of hiring a professional, licensed real estate agent, to represent your home, and you, when you seek, to sell your home, is their degree of knowledge, experience, and expertise, in several, real estate – related issues. This article will focus, on one of the key, relevant ones, which is effectively representing, marketing and selling your house. Most homeowners seek and desire, getting their house sold, at the best possible price, in the shortest, applicable period of time, with the least amount of hassle and/ or stress. With that in mind, this article will briefly examine, consider, and discuss, using the mnemonic approach, the RAINS of marketing and selling homes.

1. Representation: It is the responsibility, morally, ethically, and legally, to serve and represent their clients, to the best of their abilities! How an agent, focuses, his attentions, and whether he places his clients’ interests, first, differentiates the type of agent, a homeowner needs, and deserves, versus, the rest – of – the = pack!

2. Allegiance: When one’s agent emphasizes his responsibility, he realizes, his allegiance, must focus, on doing all he can, to maximize their results, and never disclose anything, which might compromise their best – interests!

3. Integrity: Quality marketing, and representation, begins with absolute integrity, rather than selectively, doing so! It is the responsibility of a real estate professional, to proceed, consistently, focused on what best serves his client’s best interests!

4. Negotiating skill: One of the complexities, which often differentiates between average, and the best results, is an agent’s negotiating skills and abilities. This must begin, with how one welcomes potential buyers, and/ or their agents, and whether he makes them, visualize, how they might enjoy living in this particular house, and making it, their home, of their dreams! When it becomes obvious that your agent, represents you, but does so with integrity, fairness, and in a friendly manner, it creates a positive attitude. Hire an agent who understands the overall market, the local one, and appreciates human nature! Negotiating skill comes from a variety of nuances, considerations, and abilities, as well as focusing on relevant, realistic solutions, and achieving, positive, results. This only occurs, when one’s win – win mindset, is obvious, and compelling!

5. Sales/ selling: The difference between, merely, being, in – sales, versus proactive selling, differentiates a quality real estate agent, from one who merely holds that title! Remember, an agent only does his job, when it results in a sale, and the result, is the best possible one, at that specific point, in time, and in that location!

Hire an agent, who effectively uses, the RAINS of marketing and selling homes! Judge that individual, using the bigger – picture, rather than a simplistic one!

Why You Should Hire a Realtor

There is so much information out there, especially with the internet. Many people may think getting a real estate agent is not really a requirement. There are some people who choose to sell their homes through the internet using advertising channels as well as regular channels. As much as this works for some people, some fail miserably without representation. There are many reasons why you need a real estate agent working with you and they include:

Experience and education

When you choose a professional realtor, you will not have to know all there is to know about selling and buying in real estate. Finding the right person is a must. They will know more about how to negotiate and at the end of the day, you will get the best price regardless of whether you are buying or selling.

An agent will cushion you

When it comes to property showings, there is lots of spam involved. When you are buying a new home, the agent will keep the agents at bay and therefore you will not be lied to or misled. The agent will filter phone calls if you are selling. He or she will try as much as possible to get someone who is seriously making an offer.

Knowledge of the surrounding areas

Agents have a great knowledge, especially when it comes to neighborhoods. They can give you detailed information about an area that you are interested in. This is the only way you can make comparisons and decide on where to invest. You can inquire about schools, demographics, or even crime. If they don’t know too much about a place, they know the best places where they can get the buzz from.

Guidance on price

Many people think that an agent sets the property price, but this is far from it. An agent usually guides the clients to make good choices. When the listing is at say 7 percent, then the agent has got 7 percent interest in the sale while the client stands at 93 percent. The selling agents usually ask buyers to consider all the data that has been supplied and then settle on a price. Based on the conditions and demands, the agent now has the task of coming up with a strategy for negotiation.

The market conditions

A real estate agent is the best person who can tell you how the market is like currently. This governs the whole buying and selling process. There are many factors that will determine what to do next. Criteria like average market days, average and median prices, costs of same homes, and ratios of the listed to the sold prices are used to determine what needs to be done.


The agents are often connected to other people on a professional level. Such people provide all the services needed. There is a legal liability that keeps an agent from recommending someone or a company over others. However, they are aware of the reputation of the vendors in terms of pricing, competency, and efficiency.